Localize product descriptions for new markets

🌍 Localization drafts — week of Jul 1 🇩🇪 Germany (de-DE): 14 product descriptions drafted — saved as Shopify translation drafts, awaiting your approval. Here's one so you can check the tone: Before (en): "These Merino Wool Runners are lightweight (7.8 oz) and run true to size — perfect for all-day wear." After (de-DE): "Die Merino-Wool-Runner sind federleicht (nur 221 g) und fallen normal aus — ideal für den ganzen Tag." I adapted the units (7.8 oz → 221 g) and sizing phrasing for the German market, and kept the 'du'-neutral, warm tone we agreed on. Nothing is live — these are drafts only. Approve to publish, or reply with edits?

Looks great. Can you do French too?

On it. 🇫🇷 France (fr-FR): I found 11 products missing French descriptions — drafting them now in the formal 'vous' voice from your brand guide, converting units and adapting the phrasing (not word-for-word). Same 3 products that are already localized in French I'm leaving untouched. I'll save them as drafts alongside the German batch — still nothing published until you say so.

✅ French drafts are in — 11 saved as Shopify translation drafts. Quick before/after so you can spot-check: Before (en): "Free returns within 30 days — no questions asked." After (fr-FR): "Retours gratuits sous 30 jours, en toute simplicité." "No questions asked" doesn't land literally in French, so I adapted it to a natural equivalent. Both markets are ready in your Shopify Translations tab, filed per product and language. Want to review in Shopify, or should I walk you through them here?

I'll review in Shopify. Thanks!

👍 They'll be waiting under each product's localized content — publish the ones you're happy with. I'll keep this running weekly: every new or untranslated product gets culturally adapted drafts for your active markets, always saved for your approval first. No need to chase it — I'll surface each batch here.