Creative Fatigue Radar
Weekly scorecard of every active Meta creative on CTR, hook rate, ROAS and frequency, detecting fatigue over time and ranking which to pause, refresh, or scale, plus a test plan. Analysis-only, never edits ads.
Delegate to Hubi
Adds a #slack channel to your Slack
Schedule
Weekly · recurring
Integrations
Channel
#slack
#slackExample thread
M
Marketer9:00 AM
Which ads are getting tired?
Hubi9:00 AM
3 creatives fatiguing this week 🎨
1. UGC "morning routine" video - freq 4.2, CTR down 31%, ROAS 4.1 -> 2.6. Pause/refresh. Best hook you have, iterate a new open.
2. Static price-drop - freq 3.6, CTR down 22%. Refresh the visual.
3. Carousel bestsellers - still fresh, ROAS 5.3, freq 1.9. Scale.
Test plan: queue 2 new hooks off the winning UGC angle + a founder-story variant.
Analysis-only - I haven't paused anything. Want the full scorecard?
M
Marketer9:01 AM
Yes, full scorecard please.
See this job running in your Slack, today
Delegate to Hubi
Adds a #slack channel to your Slack